Companies who have a presence on the trade show floor are invited to apply for a spot in our Rep Around Lunch , occurring on Thursday, October 4 from 1:00-2:30 pm. Up to twenty-four reps will be selected to participate.
Rep Around Lunch: $300 per rep
Up to twenty-four reps will rotate from table to table, pitching their frontlist titles to booksellers. This year we are responding to bookseller feedback by asking reps to gear their pitches toward handselling more than ordering. Attendee bookstores will take the hooks, comps, and information about target readers back to their stores to use in their handselling and share with their staffs. Each attendee will receive a printed "handselling guide" featuring sales tools provided by sales reps as a takeaway. This session is not scheduled concurrently with any other Heartland programming. It is free for booksellers to attend, and it also includes free lunch. Participating reps can also elect to make galleys available for any titles promoted during this lunch, which will be distributed at the closing reception later in the afternoon.
Pictures from last year's Rep Around Lunch
- Companies wishing to send more than one rep to either event will be awarded one placement and waitlisted for the remainder of their placements. If positions are available on 8/1 they will be fairly distributed among companies represented on the waitlist.
- Placement will be awarded to reps whose list the Heartland Fall Forum feels will best benefit our region's booksellers. We reserve the right to award placement to houses of our choice.
- If you are not awarded placement your registration fee will be refunded in full by 8/10.
- All confirmed reps will receive an instructional email requesting information about the titles they intend to present at the event. This will be used to create print resources for attending booksellers. Please provide this information no later than 8/20 to have it included in the print piece.