Wednesday, October 14
11:00 am-3:00 pm | St. Louis Bookstore Tour
Hop on a bus with your friends and enjoy a tour of St. Louis-area bookstores, which includes free lunch. The list of stores will be posted when registration goes live.
Hop on a bus with your friends and enjoy a tour of St. Louis-area bookstores, which includes free lunch. The list of stores will be posted when registration goes live.
3:00-4:00 pm | Orientation
Attend a special meet-and-greet in which we connect you with new colleagues and review trade show best practices. Recommended for stores opening soon or those in business less than a year, as well as booksellers employed in a store less than a year.
Attend a special meet-and-greet in which we connect you with new colleagues and review trade show best practices. Recommended for stores opening soon or those in business less than a year, as well as booksellers employed in a store less than a year.
4:00-5:00 pm | Awards Celebration
Enjoy our annual celebration of award-winning authors, booksellers, and industry members. Free event with light food and cash bar.
Enjoy our annual celebration of award-winning authors, booksellers, and industry members. Free event with light food and cash bar.
5:00-6:30 pm | Heartland Opening Reception
The award-winning authors join an additional 15-20 authors for a fun and engaging book signing event for all attendees. Bring your tote bags and business cards. Includes light food and cash bar.
The award-winning authors join an additional 15-20 authors for a fun and engaging book signing event for all attendees. Bring your tote bags and business cards. Includes light food and cash bar.
8:00 pm | Opening Night Offsite Party
Location to be revealed soon!
Location to be revealed soon!
Thursday, October 15
8:00-8:45 am | Membership Meetings
Join us for free breakfast and industry conversation with your regional associations.
Join us for free breakfast and industry conversation with your regional associations.
9:00-9:45 am | Marquee author keynote and book giveaway
We focus on enjoying the presentation of one marquee author at this plenary event, followed by book signing with author.
We focus on enjoying the presentation of one marquee author at this plenary event, followed by book signing with author.
10:00 am-1:00 pm | Educational Sessions
Educational and interactive sessions, panels, and roundtables. Full list to come.
Educational and interactive sessions, panels, and roundtables. Full list to come.
1:00-2:30 pm | Rep Around Lunch
We focus on enjoying the presentation of one marquee author at this plenary event, followed by book signing with author.
We focus on enjoying the presentation of one marquee author at this plenary event, followed by book signing with author.
2:30-5:30 pm | Trade Show Floor Is Open
6:30-8:30 pm | Tasting Notes Dinner
At this ticketed event, we hear 4 to 5 authors talk about their forthcoming books. Includes a three course meal, wine, and a book signing with all authors.
At this ticketed event, we hear 4 to 5 authors talk about their forthcoming books. Includes a three course meal, wine, and a book signing with all authors.
9:00 pm | Quiz Bowl
Join your friends to mount a veritable summit of formidable literary trivia at our annual competition. Form teams of up to 6 or just show up to join in on the fun!
Join your friends to mount a veritable summit of formidable literary trivia at our annual competition. Form teams of up to 6 or just show up to join in on the fun!
Friday, October 16
8:00-9:15 am | Children's Author Breakfast
At this ticketed event, we hear three children's authors talk about their forthcoming books. Includes plated breakfast and a book signing with all authors.
At this ticketed event, we hear three children's authors talk about their forthcoming books. Includes plated breakfast and a book signing with all authors.
9:30 am-12:30 pm | Trade Show Floor Is Open
12:30-2:00 pm | The Moveable Feast
Ticketed event. Enjoy our time-honored tradition of feasting with bookseller friends as a series of authors joins you at your table to talk about their forthcoming books. Includes lunch, author presentations, and tote bags full of books from all 40 participating authors.
Ticketed event. Enjoy our time-honored tradition of feasting with bookseller friends as a series of authors joins you at your table to talk about their forthcoming books. Includes lunch, author presentations, and tote bags full of books from all 40 participating authors.
2:30-4:00 pm | Grand Finale! Heartland Book Club
New! The grand finale of our show is the Heartland Book Club, a can’t-miss experience designed to meet a marquee author and spend time with your colleagues doing the thing we do best: talking about a book. We will mail a galley of our Heartland Book Club selection to all of our booksellers well before the show for everyone to read. Enjoy the accompanying swag and review the reading group guide. The author will attend the event to talk about their book and take questions from our emcee and our attendees.
We know you've checked out of the hotel, so don your comfy clothes travel and drop your luggage at the corral for safekeeping. Grab free drinks and snacks and get ready for an inspiring conversation. This event is open to all Heartland attendees.
New! The grand finale of our show is the Heartland Book Club, a can’t-miss experience designed to meet a marquee author and spend time with your colleagues doing the thing we do best: talking about a book. We will mail a galley of our Heartland Book Club selection to all of our booksellers well before the show for everyone to read. Enjoy the accompanying swag and review the reading group guide. The author will attend the event to talk about their book and take questions from our emcee and our attendees.
We know you've checked out of the hotel, so don your comfy clothes travel and drop your luggage at the corral for safekeeping. Grab free drinks and snacks and get ready for an inspiring conversation. This event is open to all Heartland attendees.