For Publishers

Author event info for publicists

Schedule

Heartland's official author events are listed below. See the full schedule here.

Wednesday, October 18
4:00-5:00 pm
Book Awards Celebration

5:00-6:30 pm
Opening Reception

Thursday, October 19
8:30-10:00 am
Marquee Keynote Breakfast

2:30-5:30 pm
Trade Show Floor (in-booth author signings)

Friday, October 20
8:00-9:30 am
Multi-Author Keynote Breakfast

9:30 am-12:30 pm
Trade Show Floor (in-booth author signings)

12:30-2:00 pm
Moveable Feast

General info

Overview

Read through the detailed instructions for each of our individual author events provided at the end of this page to ensure you and your authors have a seamless Heartland experience.
Each author must register through our new registration portal. Author registration requires an access code. The link and access code have been sent to your email.
For out-of-town authors, book their room here.
Ensure your authors provide indie e-commerce options on their website and social media channels. Their buy buttons need to include links to indie bookstore(s) of their choice and/or Bookshop.org.

Estimated Heartland attendance

Booksellers: 250-350
Exhibitors: 150-200
Authors: 75-100

Shipping info

Where to ship

Do! Send author event books via our system described below. Use the Rockford, IL shipping address.
Do not! Do not send author event books to the shipping address in your exhibitor packet. Do not use the Romulus, MI address for author event books. (If you do, your authors' books will be mixed in with exhibitor freight and we cannot promise they will be delivered to an author event on time.)

When to ship
Receiving Deadline: September 21

How to ship
Send author event books to the following address and include all required label information on the outside of the box. You can also download the label template for the easiest shipping experience. Specific galley quantities are listed on each detailed event tab at the bottom of this page. Please email Melissa all label information and shipping confirmation.

If you cannot ship your author event book to meet this deadline, please contact Melissa (melissa@midwestbooksellers.org).

Label instructions
Every author event shipment needs to be labeled as follows.
TO: